About Us

Our Story

The Ad Group is a passionate and innovative advertising agency that designs and implements effective advertising campaigns. We prioritise listening to our clients, analysing feedback, and planning strategies to achieve their short and long term goals. 

Why Choose The Ad Group

The Ad Group is an independent advertising agency built on a passion for advertising, strategic planning and innovative thinking. The Ad Group design, develop and implement effective advertising campaigns using traditional media such as TV, radio, press and cinema. Our reputation for delivering successful advertising campaigns has been achieved using proven marketing strategies, designed to make your decision making process more effective.

We make it our priority to listen to our clients so that we can personalise our response to their needs, analyse feedback and plan strategies that will help them achieve their short and long term goals.

At The Ad Group, we have one simple aim: to drive success for your business.

When you join the TAG team, we’re your business partner, not just a marketing agency. The Ad Group don’t require long-term contracts or up front retainers and we don’t need them. We have earned a reputation for delivering successful business outcomes for our clients. Together we can create cost effective advertising solutions that will stimulate response, influence customers, increase brand awareness and grow total sales.

History of The Ad Group

March 2005

The Ad Group evolved from a customer need for advertising services that would save them time, money and take the stress from their marketing. Advertising strategies that would deliver ‘better advertising and better results.’

February 2008

The Ad Group’s growing reputation for delivering results saw us grow from humble beginnings in 2005 to a thriving business. In February 2008 we moved from a home office into a purpose designed studio in Ballarat’s CBD.

July 2012

We identified a real gap in advertising services in the Wimmera that we felt The Ad Group business model would fulfil. In July 2012 we commenced operation from a home office in Horsham.

January 2013

TAG Online evolved when we recognised the need for an honest, non-confusing approach to online marketing. Our objective is to work with like-minded organisations, providing them with informed online marketing strategies.